Clothing Store
Woman with Mobile Phone
Exchange Shop from Above
Shop Sign
Package Delivered
Clothing Store
Organic Grocery Store
Smartphone Store
Candy Store
In the Record Store
Luggage Store
Marrakesh Market
Vegetable Market
 

The CP Buzz

Textual Paralanguage and its Implications for Marketing Communications
Andrea Webb Luangrath, Joann Peck, Victor A. Barger
University of Wisconsin-Madison
7/24/2018
Don't Count Calorie Labeling Out: Calorie Counts on the Left Side of Menu Items Lead to Lower Calorie Food Choices
Steven K. Dallas, Peggy J Liu, Peter A. Ubel
STATNews
Bloomberg
5/7/2018
3/10/2019
Pacific Standard
5/30/2018
Does dirty money influence product valuations?
Chelsea Galoni, Theodore J. Noseworthy
The Globe and Mail
Canada Today
12/18/2014
12/18/2014
Inkblot
12/18/2014
Happiness and thrift: When (spending) less is (hedonically) more
Joseph Chancellor, Sonja Lyubomirsky
MarketWatch
12/13/2014
Comma N' cents in pricing: The effects of auditory representation encoding on price magnitude perceptions
Keith S. Coulter, Pilsik Choi, Kent B. Monroe
Huffington Post
11/25/2014
Post-It® GARNER POST-IT PERSUASION Note Persuasion: A Sticky Influence
Randy Garner
Express (Belgium)
12/4/2014
A Wonderful Life: Experiential Consumption and the Pursuit of Happiness
Thomas Gilovich, Amit Kumar, Lily Jampol
The Beach, the Bikini and the Best Buy
Thomas Gilovich, Amit Kumar, Lily Jampol
Time Money
Ithaca Journal
12/17/2014
12/7/2014
Syracuse Local News
Health.com
12/3/2014
12/5/2014
The Benefits of Retail Therapy: Making Purchase Decisions Reduces Residual Sadness
Scott I. Rick, Beatriz Pereira
Shape.com
The Independent, UK
Harvard Business Review Morning Advantage
Bloomberg
The Economic Times
Daily Mail
Jezebel
AOL On News
Daily Finance
Bustle
12/20/2014
1/26/2014
2/22/2013
11/26/2013
1/27/2014
1/26/2014
1/27/2014
4/4/2013
3/27/2013
1/29/2014
Huffington Post
Harvard Business Review - The Daily Stat
Huffington Post
U.S. News & World Report
Psychology Today
Glamour
The Consumerist
NBC News
Forbes
1/28/2014
12/25/2013
1/28/2014
5/20/2013
1/14/2014
1/27/2014
4/2/2013
4/2/2013
3/22/2013
Incandescent Affect: Turning On The Hot Emotional System With Bright Light
Alison Jing Xu, Aparna A. Labroo
Gizmodo
Pacific Standard
Health Central
12/3/2014
1/10/2014
2/24/2014
Daily Mail, UK
Medical News Today
Wall Street Journal
1/25/2014
2/23/2014
3/17/2014
Why recommend a brand face-to-face but not on Facebook? How word-of-mouth on online social sites differs from traditional word-of-mouth
Andreas B. Eisingerich, HaeEun Helen Chun, Yeyi Liu, He (Michael) Jia, Simon J. Bell
Business2Community
Science 2.0
The Times of India
8/23/2014
6/27/2014
6/30/2014
Business News Daily
FOX Business - Small Business Center
6/30/2014
7/1/2014
Moral violations reduce oral consumption
Cindy Chan, Lead Van Boven, Eduardo B. Andrade, Dan Ariely
Daily Mail (UK)
9/15/2014
Research World Connect
5/21/2014
Satiation from Sensory Simulation: Evaluating Foods Decreases Enjoyment of Similar Foods
Jeffrey S. Larson, Joseph P. Redden, Ryan S. Elder
Lifehacker Australia
Care2
The Atlantic
Time Newsfeed
9/23/2014
11/11/2013
10/10/2013
10/6/2013
Boston Globe
L.A. Times
New York Daily News
Good Morning America
12/10/2013
11/11/2013
10/7/2013
10/14/2013
Compared to Dematerialized Money, Cash Increases Impatience in Intertemporal Choice
Mansur Khamitov
MoneyFM 89.3
The Newspaper
EurekAlert
4/25/2019
4/1/2019
3/29/2019
The Business Times
Science Daily
Phys.org
3/29/2019
4/1/2019
4/1/2019
The Preference-Signaling Effect of Search
Xin Ge, Neil Brigden, Gerald Häubl
Advertisers: Step away from the megaphone and let consumers decide: The Globe and Mail
4/25/2014
If money doesn't make you happy, then you probably aren't spending it right
Elizabeth W. Dunna, Daniel T. Gilbertb, Timothy D. Wilson
A Different Way to Think About Energy Consumption: Wall Street Journal
10/1/2014
Bridging the gap between joint and individual decisions: Deconstructing preferences in relationships
Margarita Gorlin, Ravi Dhar
Interview with Margaret Gorlin on research on joint decision making published in JCP in 2012: Impact Magazine
Slim by design: Redirecting the accidental drivers of mindless overeating
Brian Wansink, Pierre Chandon
Interview with Brian Wansink and Pierre Chandon on their recent paper published in JCP: Impact Magazine
Use does not wear ragged the fabric of friendship: Thinking of objects as alive makes people less willing to replace them
Jesse Chandler, Norbert Schwarz
Citylab (The Atlantic)
8/26/2014
To have in order to do: Exploring the effects of consuming experiential products on well-being
Darwin A. Guevarra, Ryan T. Howell
Daily Mail
Big Think
The Daily Reckoning
Tovima (Russia)
El Confidencial (Spain)
Vivalife (Indonesia)
Daily Mail
8/27/2014
8/3/2014
8/8/2014
9/1/2014
8/11/2014
9/1/2014
8/27/2014
The Atlantic
Voxxi
IGN.com (Germany)
Agi (Italy)
ZH (Brazil)
Kasulik (Estonia)
8/1/2014
8/20/2014
8/5/2014
8/27/2014
8/14/2014
8/8/2014
The Dieter's Paradox
Chernev, Alexander
JConline
8/22/2014
Acts of emptying promote self-focus: A perceived resource deficiency perspective
Liat Levontin, Danit Ein-Gar, Angela Y. Lee
Pacific Standard
9/17/2014
Interview with professor Hazel Rose Markus on her keynote at SCP Annual Conference: How cross-cultural psychology can help marketers
Hazel Rose Markus
Impact Magazine
7/2014
The effect of food toppings on calorie estimation and consumption
Ying Jiang, Jing Lei
Research World Connect
5/21/2014
Better Moods for Better Eating?: How Mood Influences Food Choice
Meryl P. Gardner, Brian Wansink, Junyong Kim, Se-Bum Park
Research World Connect
Huffington Post
5/21/2014
The Atlantic
3/3/2014
2/26/2014
Warmth and conformity: The effects of ambient temperature on product preferences and financial decisions
Xun (Irene) Huang, Meng Zhang, Michael K. Hui, Robert S. Wyer Jr.
Strategy
4/15/2014
Taking a shine to it: How the preference for glossy stems from an innate need for water
Katrien Meert, Mario Pandelaere, Vanessa M. Patrick (2013)
Ideal Shape
PDF
5/9/2014
Fast Company Design
PDF
1/21/2014
In search of a surrogate for touch: The effect of haptic imagery on perceived ownership
Joann Peck, Victor A. Barger, Andrea Webb (2013)
RWConnext
1/9/2014
An integrative review of sensory marketing: Engaging the senses to affect perception, judgment and behavior
Aradhna Krishna (2013)
Impact Magazine
PDF
12/18/2013
Package size and perceived quality: The intervening role of unit price perceptions
Dengfeng Yan, Jaideep Sengupta, Robert S. Wyer Jr. (2013)
Impact Magazine
12/18/2013
The Imbibing Idiot Bias: Consuming Alcohol Can be Hazardous to Your (Perceived) Intelligence
Scott I. Rick, Maurice E. Schweitzer (2013)
The Boston Globe
The Economist
Forbes
The Globe and Mail
Time
4/4/2013
8/11/2012
7/30/2012
7/16/2012
9/15/2010
Psychology Today
The Economist
Bloomberg Businessweek
Scientific American Mind
Slate
3/19/2013
7/31/2012
7/27/2012
11/24/2010
8/21/2013
What a feeling! Touching sexually laden stimuli makes women seek rewards
Anouk Festjens, Sabrina Bruyneel, Siegfried Dewitte (2013)
CBS Philadelphia
BPS Research Digest
12/18/2013
The Frisky
12/6/2013
12/10/2013
The Temperature Premium: Warm Temperatures Increase Product Valuation
Yonat Zwebner, Leonard Lee, Jacob Goldenberg (2014)
Harvard Business Review
Harvard Business Review
Pacific Standard
5/2014
2/12/2014
11/21/2013
Huffington Post
Salon
3/19/2014
11/22/2013
Tablets, Touchscreens, and Touchpads: How Varying Touch Interfaces Trigger Psychological Ownership and Endowment
S. Adam Brasel and James Gips (2013)
Fast Company
11/25/2013
Popcorn in the cinema: Oral interference sabotages advertising effects
Sascha Topolinski, Sandy Lindner, Anna Freudenberg (2013)
RWConnext
Spiegel Online
Online Focus
1/9/2014
10/11/2013
10/11/2013
The Guardian
Die Welt
N24
10/13/2013
10/11/2013
10/11/2013
Fundamental motives: How evolutionary needs influence consumer behavior
Vladas Griskevicius and Douglas Kenrick (2013)
Impact Magazine
PDF
9/26/2013
Does brand spelling influence memory? The case of auditorily presented brand names
David Luna, Marina Carnevale, Dawn Lerman (2013)
Impact Magazine
PDF
9/26/2013
Satiation from sensory simulation: Evaluating foods decreases enjoyment of similar foods
Jeffrey S. Larson, Joseph P. Redden, Ryan S. Elder (2013)
Boston Globe
L.A. Times
New York Daily News
Good Morning America
12/10/2013
11/11/2013
10/7/2013
10/14/2013
Care2
The Atlantic
Time Newsfeed
11/11/2013
10/10/2013
10/6/2013
The IKEA effect: When labor leads to love
Michael I. Norton, Daniel Mochon, Dan Ariely (2012)
NPR
2/6/2013
Can Supporting a Cause Decrease Donations and Happiness?: The Cause Marketing Paradox
Aradhna Krishna (2011)
Boston Globe
Toronto Star
Psychology Today (blog)
Philanthropy Journal
Companies & Causes
Minneapolis Star Tribune
Michigan Chronicle
5/6/2013
1/12/2011
7/11/2011
4/11/2011
4/5/2011
4/4/2011
8/24/2011
L.A. Times
Huffington Post
Smart Money
Association of Fundraising Professional
Huffington Post
Chronicle of Philanthropy
1/5/2012
7/12/2011
5/23/2011
4/5/2011
4/6/2011
3/31/2011
Imagining Thin: Why Vanity Sizing Works
Aydinoglu, Nilufer and Aradhna Krishna (2012)
NPR
9/26/2012
Calories, beauty, and ovulation: The effects of the menstrual cycle on food and appearance-related consumption
Saad & Stenstrom (2012)
Concordia Univ. Newsmaker of the Week
Radio-Canada (International) Interview
7/10/2012
7/12/2012
CBS Affiliate Radio Interview (Audio)
7/13/2012
Easier Is Not Always Better: The Moderating Role of Processing Type on Preference Fluency
Nielsen, Jesper and Jennifer Edson Escalas (2010)
CNN
2/4/2012
Why brands should fear fearful consumers: How attachment style predicts retaliation
Matthew Thomson, Jodie Whelan, and Allison R. Johnson (2012)
The Star
7/18/2011
Financial Post
7/29/2011
The broad embrace of luxury: Hedonic potential as a driver of brand extendibility
Henrik Hagtvedt, Vanessa M. Patrick (2009)
Time
8/5/2009

Consumption is a universal phenomenon.

- Abhijit Naskar,

Neuroscientist & Noted Author

Members